News

Livebookings partnership sees Square Meal cater for online bookers

07 November 2011

Livebookings, the European leader in real-time reservations and online marketing services for restaurants, has partnered with Square Meal, Britain’s leading independent online and printed restaurant guide, to expand enormously the number of restaurants that are bookable online on squaremeal.co.uk.

By using Livebookings’ cloud based technology, Square Meal, which offers users in-depth reviews and analysis of restaurants around the UK, is able to offer its customers a huge number of bookable restaurants – with instant confirmation - via its website. Livebookings’ technology integrates seamlessly with the Square Meal website; feeding bookings directly into the restaurants’ cloud based management system.

Speaking of the collaboration, Simon White, MD of Square Meal, commented; “The decision to partner with Livebookings was an easy one. With its industry leading technology and inventory of over 4,000 UK restaurants, we’ve been able to expand our own offering and bring new benefits to our users. We’re delighted to offer those users that prefer booking online to the telephone an increased number of restaurants that have this functionality.”

Robert Swerling, Chief Commercial Officer, Livebookings commented; “It’s exciting to be working with one of the UK’s most influential restaurant guides. Resources like Square Meal shape opinion on restaurants and drive custom through reviews and word of mouth. The shift towards online reservations will not only enhance the user experience, it will help drive traffic to the site and business across its partner network”.